Gmail is a free email service offered by Google. Businesses use this free email service. A subscription can be purchased which offers additional services. Google, which offers Gmail, is new to the clouding industry.
Electronic Mail (email) has become increasingly integrated into businesses. Mail, reports, memos, and newsletters are steadily being sent by email. A business can buy and maintain its own email service or it may use an email service from a third party.
Clouding refers to companies that offer email and other services. Gmail offers email and other services such as apps. Apps is short for applications and these offered apps are subscription based.
Businesses can either house and maintain their own email and/or other services such as apps or get them from the cloud. Clouding is new and many businesses are skeptical of its reliability and do not like the idea of having less control of an integral component of their business. For example, email systems offered by clouding have downtime every month but so do email systems housed and maintained by companies. So what a business must do is make a trade off. The two main proponents being reliability and cost. Gmail claims they do a better job of maintaining reliability and at a lower cost than housing and maintaining done in house by a business.
Ebusiness is what Google is doing more of these days. Gmail which is beginning to offer more services will make a lot of money for Google. Mostly, making money is what ebusiness is all about.
I like that Google is expanding its Gmail services. As it is I use Gmail all the time and I can’t wait to see what else Google comes up with to offer businesses.
Jessi, H. (2009 September 3). Retreived November 25, 2009. Is Gmail ready for business? Fortune Brainstorm Tech. http://brainstormtech.blogs.fortune.cnn.com/2009/09/03/is-gmail-ready-for-business/